The Elephant Outside the Room
At Triptent, there’s a different kind of elephant in the room—one that’s actually outside. "The Great Elephant Migration," an awe-inspiring public art installation by The Coexistence Collective, has turned New York City’s Meatpacking District into an outdoor gallery, with life-sized elephant sculptures gracing the streets. The exhibit, located right outside our office, features over 100 elephants crafted from recycled materials, each representing the urgency of environmental conservation and the strength of community.
Seeing the elephants outside our windows is a reminder that sometimes it’s what’s happening outside the usual spaces that have the greatest impact. It’s a celebration of creativity in unexpected places.
“It’s a celebration of creativity in unexpected places.”
Triptent knows that the best ideas don’t always stay inside the boardroom. Like the elephant sculptures transforming New York’s public spaces, we aim to take bold, creative approaches that connect with audiences where they least expect it. Whether it’s through innovative campaigns or authentic brand storytelling, we emphasize community in every project. Just as “The Great Elephant Migration” brings New Yorkers together in a shared experience, we build advertising that creates genuine connections between brands and the people they serve.
The elephants outside the walls of our office is a powerful metaphor for thinking beyond the obvious, stepping outside traditional boundaries to inspire and engage. At Triptent, we bring that same philosophy to every campaign we design—fostering creativity that doesn’t just stand out but draws people in.