MEET NED

Ned is our very objective buddy and team member.  He keeps us on our effective toes. And we push his creative buttons. It’s a beautiful working relationship.

Data & Insights = more effective creative.

Who’s NED?

Ned is half human and half technology. 

A team of human advertising and branding professionals whose role is turning data into insights and improving creative output.

Technology provides Data that has been trained on human responses and behaviors at key consumer touchpoints - including social media, websites, packaging, OOH & more.  

All culminating to support customer engagement predictions with +95% accuracy.

Think of it as a visual heat map of opportunity (saves time, money and frustration).

Ned delivers feedback on consumer-focused designs prior to the assets going live in-market, reducing wasted media spend.  Our team interprets and synthesizes to enable better effectiveness of your creative.  Backed by science and human psychology, scaled by machine learning and AI.  

HOW NED DOES IT

YOU PROVIDE

  1. The creative asset (the ‘It’)

2. It’s goal: 
Awareness or Conversion

3.And its placement in the world; Digital, Social, OOH, packaging, websites, and more.

WHAT YOU’ll GET

INSIGHTS

  • Pre-market predictive insights.

  • Recommendations on improvement for consumer engagement.

DESIGN & PRODUCTION

  • Ad unit creation and variances.

  • Iteration and re-evaluation after units are live in-market